At the cost of alienating a lot of frugal minded people everwhere, I'd totally buy this. The $20 per bottle pricetag doesn't faze me at all. You can't put a price on something this adorable. It's like a piece of art all ready to be displayed in some pop culture museum! It even has its own necktie! Besides, isn't it time we rescued water, that precious life-giving fluid, from its ignominious existence in cheap plastic bottles.
Now if I can only find 11 other likeminded people to go in on this with me. What? I said I can justify $20, not $240.